- Social media can be a useful source of market information and a way to hear customer perspectives. Blogs, content communities, and forums are platforms where individuals share their reviews and recommendations of brands, products, and services.
- Businesses are able to tap and analyze the customer voices and feedback generated in social media for marketing purposes; in this sense the social media is a relatively inexpensive source of market intelligence which can be used by marketers and managers to track and respond to consumer-identified problems and detect market opportunities.
Developing social media strategies for engaging next-generation explorers (NGE). Creating blogs, content hubs, and forums where interconnected digital campus communities can share their reviews and recommendations of brands, applications, and services.
- The C2D DMN multi-business community planner can provide now-generation thought leaders with powerful applications to transform their collaborative environments. Through these digitally interconnected-communities, now-generation thought leaders can build their own relationship and intellectual presence so that they can foster the mindset of a new-generation explorer in those they are mentoring.
SimpliGO C2D Digital Marketplace Network DMN Explorer Program
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